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2010.10.1

 

Jungmok Shin, Chairman of KOTFA(Korea World Travel Fair)

To keep pace with the economic development, Korea Republic is reborn into a 'huge festival country'. As of the 2010, the number of current festivals up-hosted nationally or regionally reaches 2,000, and the market size is almost amounting to 1 trillion won.16 provinces and more than 230 regional counties attempts to attract domestic and foreign tourists, based on more than 10 local annual-hosted festivals respectively and intends to promote local economy and create jobs.

Despite some problems with festival, it is forming a new trend in Korean lifestyle nowadays. Local governments are being irritated by a thought that visitors do not find their county unless they open festivals, further more, people do not remember the county in mind, finally, their county  will be fallen to fading rural areas.

At a time of this trend, it is a very timely thing in many ways that we started this 'Chookje News' which means Festival News in Korean. The needs of citizens are increasing across the country day by day, about social meaning and political and economic implications of festivals, as well as basic information about that.

'Chookje News' will chase the role and function faithfully keeping the these consumers' desires to analyze the political, social, and cultural significance about the various festivals held across the country as well as act as assistant providing information about that.

'Chookje News' has being launched last summer by hard work of the CEO, directors and members from the Korea Tourism Development Institute. I would like to say sincere thanks to all of them. As you may know, the Institute has been devoted quietly via the Internet caf

°ü¸®ÀÚ  kotrin@chookjnews.com

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